We check the online companies registry service to confirm that your company name is acceptable and not already registered.
The registry will refuse a name if it is identical to, almost identical to or phonetically the same as an existing name or if it implies state sponsorship.
Use of certain words such as Bank, Insurance and Group will require special permission.
In the UK this service can be completed within 30 minutes of request but other jurisidiction may take far longer. In some cases this information is not available until a request to register a company is made.